Orange is associated with warmth, contentment, fruitfulness and wholesomeness. It looks strong and generous. Orange is the color most associated with appetite. Orange has a declassifying, broad appeal. It can be used to indicate that a product is suitable for everyone, and can make an expensive product seem more affordable. Orange is the most stable and reassuring of the earth tones. A combination of red, which commands action, and yellow which adds happiness, makes this a pleasant warm color. Orange has a high acceptance amongst the younger market segment. Orange tends to be declassifying; it has broad appeal. People who wear orange tend to have a strong personality. Bright Orange is considered the least favorite color overall. Dark Orange however means distrust and deceit. If the preference tends towards the Peach tones, this market have all the same traits as the orange person but are less assertive about it. They work hard, but tend towards observation rather than participation. Vibrant and warm orange tones are found in special places in nature: The color of warmth and Autumn, salmon in the waters of the ocean, tangerines, coral, oranges, and pumpkins. As a Citrus Orange color, it can symbolize health. Orange is the color most associated with appetite and has been known to stimulate the appetite. Lovers of this color work and play hard, like people, are adventurous and enthusiastic. They have unique ideas, always looking for new things to conquer with a strong streak of determination and are more agreeable than aggressive. People who dislike Orange tend to be those who dislike too much partying, hilarity, loud laughter, showing off and obvious intimacy. As a result, they may be difficult to get to know. Orange is used to indicate to consumers that an expensive product is affordable and convey that it is suitable for everyone. Orange (bright, clear): Harvest, earthy, exciting or fulfilling to sense, common. Orange (pale, dull rust): Rich, spicy, earthy, handsome, strength.
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